despite exile
The Campaign
The goal of this campaign was to promote the new single of the band.
We did not want to rely on any playlist placement so we used a strategy involving social media ads to maximize the impact of the release.
All the following results came from organic efforts without the help of any editorial playlist:
- From 2,000 to 20,000 monthly listeners
- 33,000 streams of the new single in two weeks
- More than 1,000 new Spotify followers
We almost doubled our followers on Spotify, got a ton of new Instagram followers, more than 100,000 views on YouTube and we went from 2,000 to 22,000 monthly listeners on Spotify without any weird tactics or playlist placements. Working with Noiselash is not just about putting money on ads, they always try to do something better and come up with new strategies and ideas. We felt like they were working not for us but with us. I wish we could have found them years ago.
jacopo durisottidespite exile 
