despite exile

The Campaign

The goal of this campaign was to promote the new single of the band.

We did not want to rely on any playlist placement so we used a strategy involving social media ads to maximize the impact of the release.

All the following results came from organic efforts without the help of any editorial playlist:

  • From 2,000 to 20,000 monthly listeners
  • 33,000 streams of the new single in two weeks
  • More than 1,000 new Spotify followers

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