night ride

The Campaign

Chris Lee aka Night Ride came to us before releasing his new track ‘Time’.

Before working with us he mainly worked with playlist companies so we really focused on increasing his organic traction rather than just focusing on getting his track on playlists to boost the numbers.

We ran a pre-save campaign that looked like this:

The campaign led to almost 600 saves of the song over the course of one month, doubling his followers on Spotify and gaining many new fans on Instagram organically.

After testing different creatives and being able to acquire the data needed to refine and lower the cost of his ads, he’s now converting total strangers to actual listeners on Spotify at 10p each.

let's work together